Jumbo Golf: our ideal customer! Together we’ve been working on a result focused marketing programme for years. We continuously optimize the programme in order to raise its efficiency. Last year, it was time to completely redevelop Jumbo Golfs Dutch and German web shop.
Jumbo Golf NL & DE
Jumbo Golf runs a result focused marketing programme every month. Working in a result focused way means making everything measurable and adjustable. You have to make communication accountable. Last year alone, this approach doubled both online revenues and the contents of the database.
Taking company strategy as a starting point, we employ a range of solutions to service clients. The retail stores, web shops, e-mail campaigns, smart contact strategies, brochures, partner marketing and online and offline advertising have been combined in one fact based programme. The entire team works with KPIs on top of their agendas and makes real time adjustments based on information provided by a dashboard. Customer experience and service are key here.
CLEVER SERVICES • E-MAILMARKETING • WEBSHOP DEVELOPMENT • CONTACTSTRATEGY • LIQUID MEDIAPLANNING • AUTOMATED LONGTAIL ADVERTISEMENTS• (ONLINE) BROCHURES • MARKETING DASHBOARD • MAGENTO CMS • CANOPY DEPLOY CAMPAIGN MANAGEMENT SYSTEM • KLIPFOLIO • ADDCHIEVE • GOOGLE ANALYTICS • GOOGLE ADWORDS • WATCHMOUSE
